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Book cover art: Revenue Management for the Hospitality Industry

Revenue Management for the Hospitality Industry

eBook

This book combines theory and practice, with coverage of economic and marketing concepts and pricing theory. It also includes managerial accounting, information technology, front office management, managerial leadership and ethics.

Book cover art: strategy for tourism

Strategy for Tourism

eBook

This book explains strategic management, analysis and implementation specifically in the tourism industry. Using global case studies, it provides a complete overview of all the factors required when establishing a strategic plan.

Book cover art: strategic management for tourism, hospitality and events

Strategic Management for Tourism, Hospitality and Events

eBook

Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout

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Hotel & tourism management